To celebrate the Blu-ray release of Justice League, Warner Bros. Home Entertainment created a visually stunning interactive light display at SXSW within DC’s epic comic book pop-up shop and Super Hero experience.
The activation included a ground that surprised everyone with an interactive sidewalk and holograms that activated with scenes from the movie and corresponding Super Hero logos from all six members of the Justice League.
On Friday and Saturday nights, the SXSW X DC Experience came alive with the out-of-this-world performance art of Laserman! The Italian dancer and his partner performed inside a pair of massive 12-foot crystal spheres and engaged in a choreographed laser-enhanced performance to the incredible Justice League soundtrack music from Danny Elfman. Justice League is available now on Digital and Blu-ray.